Blog Post : Product & Adoption
NiGHT has achieved significant milestones in the development and launch of its MeRCURY immersive diving mask:
Prototype: Developed the first working prototype in 2022.
Launch: Successfully launched during the Olympic games’ Cultural Olympiad in September 2023, with full booking capacity.
Partnerships: Established a key partnership with Diversion Cinéma in June 2024 to drive product sales and distribution in immersive content spaces.
To drive adoption, NiGHT plans to expand into pools, cruise, water parks, and spas, leveraging partnerships and the public’s growing interest in immersive experiences. Continued public events and collaborations with institutions will further accelerate market penetration. We want to create a community of divers, creators and scientists